Brand power

Book Cover
Publisher
New York University Press
Publication Date
c1994
Language
English
Book
 Show Edition
On Shelf
Merrimack College - Stacks (2nd)
HF5823 .B7157 1994
1 available
Where is it?
Place Hold

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Published Reviews

Subjects

Subjects
Advertising
Advertising -- Brand name products
Brand name products
Brand name products -- Marketing
Marketing

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Contributors
Stobart, Paul
ISBN
9780814779651

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